
event-wrapup
19 Mar 2026

I will share with you how I constructed this dynamic end of day panel session at Tark tööstus 2026. This is a formula you can use when creating conference content.
The panel was presented by Saksa Automaatika, Siemens and Brillian AI on the topics of “Estonian Industry 2035”, AI Copilot in industry and how to add AI to our human workflows.
I don't have deep industrial knowledge, so I had to educate myself. In the weeks before, Siemens and Saksa Automaatika presented a keynote on their Estonia 2035 strategy. I attended, recorded the audio and had AI transcribe it.
I had some ideas for how I wanted the session to go. Lots of game show style short sharp segments with pointed questions designed to have fun. I asked AI to analyse a number of top business podcasts that have a unique format to help me come up with some segment ideas.
I then took the ideas that I liked: the transcription, website information about industrial copilot and Brillian, and I fed it all into the AI. I asked it to come up with a 35 minute session plan.
Rather than accepting the initial AI output directly, I iteratively refined the session plan — rearranging, rewriting, and adding clarifications. The key insight was that AI became my partner, not my producer.
I had initially worried about disclosing that AI was used in the session design, but quickly realised this was perfectly aligned with the conference theme. My central takeaway: treat AI as your creativity co-writer rather than simply asking it for answers.
Panelists: Ats Alupere, Janne Öhman, Tarmo Pajunen. Production support: Ruslan Hamzin.